Marketing Skills

A reusable library of agent skills for marketing, creator operations, SEO, GEO, lifecycle, and campaign execution.

This repo includes the same skill library in both:

• .agents/skills
• .claude/skills

Use .agents/skills as the broader agent-compatible version. Use .claude/skills when you specifically want the Claude-oriented copy.

They are designed to be used in two ways:

1. Use the repo as a full skill library.
2. Copy individual skill folders into your own agent skills directory.

What These Skills Are

Each skill is a self-contained folder with:

• SKILL.md for trigger rules and workflow instructions
• README.md for a quick explanation
• references/ for supporting docs
• examples/ for example inputs and outputs
• .claude-plugin/plugin.json for metadata

Some skills are general-purpose marketing skills. Others are tuned for creator-marketing and influencer workflows, with examples grounded in Infloq.

Prerequisites

You need Claude Code installed and configured if you want to use these in Claude Code.

Official Anthropic docs:

• Claude Code overview: https://docs.anthropic.com/en/docs/claude-code/overview
• Claude Code quickstart: https://docs.anthropic.com/en/docs/claude-code/quickstart
• Claude Code setup: https://docs.anthropic.com/en/docs/claude-code/setup
• Project memory with CLAUDE.md: https://docs.anthropic.com/en/docs/claude-code/memory

Option 1: Use The Full Repo

Clone this repo somewhere on your machine:

git clone https://github.com/infloq/skills.git
cd skills

Then copy the full skill collection into your preferred skills directory.

Recommended source in this repo:

.agents/skills/

For Claude Code only:

mkdir -p ~/.claude/skills
cp -R .agents/skills/* ~/.claude/skills/

For shared multi-agent use:

mkdir -p /path/to/your-project/.agents/skills
cp -R .agents/skills/* /path/to/your-project/.agents/skills/

After that, open Claude Code in any project and use the skills via normal task prompts.

Option 2: Copy Only The Skills You Want

If you only want a few skills, copy individual folders.

For Claude Code:

mkdir -p ~/.claude/skills
cp -R .agents/skills/influencer-brief ~/.claude/skills/
cp -R .agents/skills/generative-engine-optimisation-geo ~/.claude/skills/
cp -R .agents/skills/ugc-brief-generator ~/.claude/skills/

For .agents:

mkdir -p /path/to/your-project/.agents/skills
cp -R .agents/skills/influencer-brief /path/to/your-project/.agents/skills/
cp -R .agents/skills/generative-engine-optimisation-geo /path/to/your-project/.agents/skills/
cp -R .agents/skills/ugc-brief-generator /path/to/your-project/.agents/skills/

This is the simplest “copy and paste” approach.

You can also drag a skill folder directly into either ~/.claude/skills/ or