content-skills

A plug-and-play content engine for any LLM. Fork it. Extend it. Build with it.

A public skills repository of creator brains and platform-optimized content frameworks that you can pull into any LLM to generate content that actually performs — algorithmically and culturally.

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What This Is

content-skills gives any LLM a structured knowledge base of:

• Creator Brains — Platform-specific strategies from 20 of the world’s top content creators. Each creator has a SKILL.md that tells any LLM how to think, structure, and distribute content the way that creator does.
• Format Libraries — Battle-tested content formats aligned with real platform algorithms (starting with X/Twitter).
• Algorithm Alignment — Format and distribution logic referenced from xai-org/x-algorithm.

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How To Use

With any LLM (Claude, GPT, Gemini, etc.)

1. Clone or fork this repo
2. Copy the contents of any SKILL.md into your LLM system prompt
3. Prompt the LLM to generate content using that creator’s strategy

git clone https://github.com/YOUR_USERNAME/content-skills.git

Example system prompt:

You are a content strategist. Read the following SKILL.md and use it to help me create content for my brand.

[paste SKILL.md content here]

Stack Multiple Skills

Combine a creator brain with a format library for maximum output quality:

System prompt = creators/mrbeast/SKILL.md + formats/twitter-viral-formats.md

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Repo Structure

content-skills/
├── README.md
├── formats/
│   └── twitter-viral-formats.md       ← X/Twitter algorithm-aligned formats
└── creators/
    ├── mrbeast/SKILL.md
    ├── mark-rober/SKILL.md
    ├── steven-bartlett/SKILL.md
    ├── dhar-mann/SKILL.md
    ├── jake-paul/SKILL.md
    ├── matt-rife/SKILL.md
    ├── rhett-and-link/SKILL.md
    ├── ryans-world/SKILL.md
    ├── alex-cooper/SKILL.md
    ├── markiplier/SKILL.md
    ├── charli-damelio/SKILL.md
    ├── ms-rachel/SKILL.md
    ├── rebecca-zamolo/SKILL.md
    ├── khaby-lame/SKILL.md
    ├── stokes-twins/SKILL.md
    ├── ishowspeed/SKILL.md
    ├── jacksepticeye/SKILL.md
    ├── typical-gamer/SKILL.md
    ├── adam-waheed/SKILL.md
    └── dixie-damelio/SKILL.md

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Algorithm Reference

This repo’s content formats and distribution strategies are aligned with the X algorithm: 👉 https://github.com/xai-org/x-algorithm

Key weights used in format design:

• Replies = 13.5x–27x the weight of likes
• Profile click + engagement = 24x a like
• 2+ minutes dwell time = 22x a like
• Native media gets algorithmic boost over text-only

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Contributing

This is a community resource. Contributions welcome.

• Fork the repo and add a new creator brain
• Pull request improvements to existing SKILL.md files
• Open an issue to request a creator or format library

Adding a New Creator

1. Create a folder: creators/[creator-slug]/
2. Add a SKILL.md using the template below
3. Submit a pull request

SKILL.md Template

---
name: [creator-name]
description: [one line — who they are and what makes their content unique]
platforms: [YouTube, TikTok, X, Instagram, etc.]
niche: [entertainment / education / comedy / tech / lifestyle / etc.]
---

## Creator Overview
[2-3 sentences on who they are and why their content works]

## Platform-Specific Strategies
[Breakdown by platform — what they do differently on each one]

## Content Pillars
[The 3-5 recurring themes or content types they return to]

## Hook Formulas
[The specific ways they open content to stop the scroll/skip]

## Engagement Mechanics
[How they drive comments, shares, return visits]

## Tone & Voice
[How they speak — energy level, vocabulary, persona]

## Growth Levers
[What specifically drove their audience growth]

## Prompt Instructions
[How an LLM should channel this creator's brain]

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License

MIT — use it, build on it, ship it.

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Built for builders. Aligned with the algorithm. Open to everyone.