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bryanengel72/marketing-orchestrator

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marketing orchestrator

Overview

An AI-powered marketing skill for freelance and solo marketers. One entry point. Six specialist routes. Built to think, route, self-correct, and get better with every use. The Marketing Orchestrator is a Claude skill that handles every marketing task a solo marketer needs — without switching tools, repeating context, or starting from scratch each session. You describe what you need. It gathers just enough context, routes to the right specialist, evaluates the output before you see it, and logs what happened so it can improve over time. Every session is logged automatically in references/revision-log.md. The log captures intake gaps, quality flags, and suggested improvements from real usage. Every third session, the skill surfaces a reminder to run a revision pass. One command reads the log, finds the most repeated pattern, proposes a specific fix, and updates the right sub-skill after your approval.

README

Marketing Orchestrator

An AI-powered marketing skill for freelance and solo marketers. One entry point. Six specialist routes. Built to think, route, self-correct, and get better with every use.

Built by Bryan Engel / Opti-Flow.AI


What It Does

The Marketing Orchestrator is a Claude skill that handles every marketing task a solo marketer needs — without switching tools, repeating context, or starting from scratch each session.

You describe what you need. It gathers just enough context, routes to the right specialist, evaluates the output before you see it, and logs what happened so it can improve over time.


Six Specialist Routes

Route What It Handles
Brand Strategy and ICP Ideal customer profiles, positioning, messaging frameworks, brand voice guides — with downloadable Word doc output
Ad Copy and Paid Media Google Ads, Meta Ads, LinkedIn Ads, landing page copy, A/B variants with platform-accurate character counts
Content Creation Blog posts, LinkedIn posts, Instagram captions, email sequences, content calendars
Repurpose Rebuilds one piece of content natively across multiple channels — not truncated, fully rewritten per platform
Campaign Mode Architecture-first campaign planning — builds all deliverables in funnel sequence with a connecting thread and launch checklist
GitHub Deploy Full setup walkthrough from account creation through ongoing push workflow — designed for non-developers

How It Gets Better Over Time

Every session is logged automatically in references/revision-log.md. The log captures intake gaps, quality flags, and suggested improvements from real usage. Every third session, the skill surfaces a reminder to run a revision pass. One command reads the log, finds the most repeated pattern, proposes a specific fix, and updates the right sub-skill after your approval.

The skill also self-evaluates every output before delivery against a five-category rubric (audience fit, clarity, voice, platform format, goal alignment) and silently fixes issues before you see them. Every response ends with a quality check signal so you know it’s working.


Client Memory

Client context is saved to references/client-profiles/ after the first session. Returning clients are recognized automatically — intake questions already answered by the profile are skipped. Profile data is updated at the end of every session when new information surfaces.


File Structure

marketing-orchestrator/
├── SKILL.md                          ← Orchestrator: intake, routing, self-eval, revision loop
├── README.md                         ← This file
├── references/
│   ├── revision-log.md               ← Session log and version history
│   └── client-profiles/
│       └── README.md                 ← Profile template and instructions
└── sub-skills/
    ├── brand-strategy-icp/SKILL.md
    ├── ad-copy-paid-media/SKILL.md
    ├── content-creation/SKILL.md
    ├── repurpose/SKILL.md
    ├── campaign-mode/SKILL.md
    └── github-deploy/SKILL.md

Installation

This skill is built for Claude.ai with the Skills feature enabled.

  1. Download or clone this repository
  2. Install the skill via the Claude Skills interface
  3. Start any session with a marketing request — the orchestrator handles the rest

Competition Entry

This skill was submitted to the Claude Skills Competition by Bryan Engel.

Description: The Marketing Orchestrator is a self-improving AI skill built for freelance marketers who need a single intelligent system to handle every marketing task — from brand strategy and ad copy to full campaign sequencing and content repurposing. It remembers your clients, routes every request to the right specialist automatically, self-evaluates output before you ever see it, and gets sharper with every use through a built-in revision loop. Your work stays organized and version-controlled in GitHub from day one.

Key benefits:

  • One skill, every marketing task — no context switching, no repeated setup
  • Remembers clients and improves over time through a structured revision loop
  • Work is organized and version-controlled in GitHub from the first session

License

MIT License — free to use, adapt, and build on.

View this README on GitHub

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Install

npx skillfish add bryanengel72/marketing-orchestrator