Claude Growth Skills

A collection of marketing and SEO skills for Claude Code.

Skills extend Claude’s capabilities with domain-specific knowledge and workflows. Each skill is a folder containing a SKILL.md file and optional reference materials that Claude reads when the skill is triggered.

Available Skills

Installation

Copy the skill you need

# Clone the repo
git clone https://github.com/a-lezin/claude-growth-skills.git

# Copy a skill to your project
cp -r claude-growth-skills/marketing-psychology/ your-project/.claude/skills/marketing-psychology/

Register in CLAUDE.md (optional but recommended)

Add to your project’s CLAUDE.md:

## Skills
- `/marketing-psychology` — 70+ mental models for marketing decisions

Adapting Skills to Your Project

These skills are generic by default. To get the most value:

1. Start with product-marketing-context — run /product-marketing-context to create .claude/product-marketing-context.md with your product details. Other skills read this file automatically and tailor recommendations to your product.

2. For programmatic-seo — provide your existing HTML template when prompted. The skill generates pages matching your site’s structure.

3. For seo-audit — optionally provide Google Search Console exports or set a GOOGLE_API_KEY for PageSpeed Insights API access (free tier available).

How Skills Work Together

product-marketing-context.md
         |
    [read by]
         |
   +-----------+-----------------+
   |           |                 |
seo-audit  marketing-psychology  programmatic-seo

• product-marketing-context is read by all other skills for product-aware recommendations
• seo-audit and programmatic-seo share quality checklists and content patterns
• marketing-psychology can inform any marketing task across other skills

License

Apache 2.0