Rank a person or brand #1 for their own name — a Claude skill + playbook. On-site SEO, JSON-LD entity graph, off-site authority, and a free GSC rank automation. MIT.
概览
A reusable (and plain playbook) for : helping Google and AI-powered search understand who you are, what your company, brand and products are, and . Your name is an entity. Your brand is an entity. Your company, if its name is different, is another. Every product and service you sell is one, and so is an idea, a method or a slogan. Entity SEO is mapping those entities, writing down why each relationship between them exists, and then reinforcing those relationships everywhere you publish: the JSON-LD graph, entity pages, titles, profiles, articles, images and video. Ranking for your own name against namesakes is one of the results it measures. It isn't the whole job. Full-site technique coverage is built in, and it's legitimate tactics only. The skill is split into that all read and update one saved map, entities.
README
以下为原文 README 节选，完整内容请查看原文。
entity-seo
A reusable Claude skill (and plain playbook) for entity SEO: helping Google and AI-powered search understand who you are, what your company, brand and products are, and how they all relate to each other.
Your name is an entity. Your brand is an entity. Your company, if its name is different, is another. Every product and service you sell is one, and so is an idea, a method or a slogan. Entity SEO is mapping those entities, writing down why each relationship between them exists, and then reinforcing those relationships everywhere you publish: the JSON-LD graph, entity pages, titles, profiles, articles, images and video. Ranking for your own name against namesakes is one of the results it measures. It isn’t the whole job.
Full-site SEO, GEO (AI/generative search), and AEO (answer engines & voice) technique coverage is built in, and it’s legitimate tactics only.
How it works
The skill is split into actions that all read and update one saved map,
entities.yaml, so your schema, profile copy and articles describe the same
relationships:
| Action | What it does |
|---|---|
map |
List your entities, draw the relationships with a one-line why, write the statement library. You confirm it. |
audit |
For each relationship: is it stated on-site, encoded in schema, confirmed off-site, answered correctly by Google/AI? |
site |
On-site fixes: multi-entity JSON-LD graph, a page per entity, titles, internal links, plus technical SEO/GEO/AEO |
reinforce |
Ready-to-paste copy for every profile, bio, listing and video description |
content |
First-hand articles that demonstrate the relationships |
measure |
Google Search Console rank, Knowledge Graph check, relationship questions to AI assistants |
report |
Optional color-coded Word/PDF scorecard |
Run /entity-seo with no argument and it picks the next action from where you
are; name an action to run just that one (/entity-seo audit).
What’s inside
| File | What it covers |
|---|---|
SKILL.md |
The skill: definition, guardrails, the actions and how the next one is chosen |
references/entity-map.md |
Inventory entities, draw relationships with a why, give each entity a home, write the statement library, diagnose against the map |
references/reinforcement.md |
Per-surface checklist: site, profiles, articles, images, video, comments, press, without stuffing |
references/on-site.md |
Entity pages, the multi-entity JSON-LD graph (Person, Organization, Brand, Product, Service, DefinedTerm, articles with about/mentions), titles, canonicals, sitemap/robots, image SEO, content quality |
推荐工具
换一个关键词，或者移除筛选条件。
安装
npx skillfish add saadsalmankhan/entity-seo-skill